Watch Industry SITREP - September 2026

Watch Industry SITREP - September 2026

This past month, Brad Pitt portrayed a Special Forces operator and wore a Rolex in a new film, the British Ministry of Defence started providing Casio F91Ws to recruits, White...

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Watch Industry SITREP - September 2026

This past month, Brad Pitt portrayed a Special Forces operator and wore a Rolex in a new film, the British Ministry of Defence started providing Casio F91Ws to recruits, White House staff got custom Rolexes, James Bond opted for a watch that isn’t an Omega, a downed US aviator wore...

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Spec Ops

  • A SEAL's Tudor, Lost in Vietnam the Night He Nearly Died

    A SEAL's Tudor, Lost in Vietnam the Night He Ne...

    In this Dispatch, Tim Bender, CEO and founder of Collected, share the story of a watch that led him to Ben Beall, a former SEAL Team ONE officer whose Tudor...

    16 comments

    A SEAL's Tudor, Lost in Vietnam the Night He Nearly Died

    In this Dispatch, Tim Bender, CEO and founder of Collected, share the story of a watch that led him to Ben Beall, a former SEAL Team ONE officer whose Tudor Submariner vanished the night he was nearly killed in Vietnam and resurfaced 49 years later thanks to a teammate who...

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    16 comments
  • Creating a Tudor Pelagos FXD Unit Watch for the Coast Guard

    Creating a Tudor Pelagos FXD Unit Watch for the...

    Watch culture among the military elite is strong and growing by the year, and recently, a new Tudor Pelagos FXD was delivered to a Coast Guard unit for the first...

    12 comments

    Creating a Tudor Pelagos FXD Unit Watch for the Coast Guard

    Watch culture among the military elite is strong and growing by the year, and recently, a new Tudor Pelagos FXD was delivered to a Coast Guard unit for the first time. The latest organization to earn a Tudor unit watch joins the ranks of SEAL Team Six, the USSS Counter...

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    12 comments
  • How Navy SEALs Use Watches to Navigate Underwater

    How Navy SEALs Use Watches to Navigate Underwater

    For this Dispatch, we sat down with our friend and W.O.E. interview alum, retired Navy SEAL Dave Hall, to talk about the navigation or “attack” board, a handheld underwater navigational...

    8 comments

    How Navy SEALs Use Watches to Navigate Underwater

    For this Dispatch, we sat down with our friend and W.O.E. interview alum, retired Navy SEAL Dave Hall, to talk about the navigation or “attack” board, a handheld underwater navigational tool used by military divers. Digital tech may have forever changed modern warfare, reducing the role played by timepieces in...

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    8 comments
  • Watches of the Artemis II Recovery Team

    Watches of the Artemis II Recovery Team

    In this Dispatch, we continue our exploration of the watches of astronaut recovery, briefly touching on the history and speaking with two members of the Dive Medical Recovery Team who...

    7 comments

    Watches of the Artemis II Recovery Team

    In this Dispatch, we continue our exploration of the watches of astronaut recovery, briefly touching on the history and speaking with two members of the Dive Medical Recovery Team who made first contact with the Artemis II astronauts. 

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    7 comments
  • How to Build a MACV-SOG Seiko

    How to Build a MACV-SOG Seiko

    I’m not a watch collector. I have dozens of watches from affordable Seikos to priceless military-issued pieces that belong in a museum, but I have never viewed this as a...

    21 comments

    How to Build a MACV-SOG Seiko

    I’m not a watch collector. I have dozens of watches from affordable Seikos to priceless military-issued pieces that belong in a museum, but I have never viewed this as a collection. For the most part, I wear every watch I own. But one exception is my MACV-SOG Seiko reference 6619-8060...

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    21 comments
  • W.O.E. YouTube: The Rolex Explorer II of a CIA Paramilitary Officer, Marine, & Best-Selling Author

    W.O.E. YouTube: The Rolex Explorer II of a CIA ...

    Elliot Ackerman is a former Marine Infantry Officer, MARSOC Raider, and CIA Paramilitary Officer who later became a best-selling author. The one constant throughout Elliot’s incredible life of service was...

    5 comments

    W.O.E. YouTube: The Rolex Explorer II of a CIA Paramilitary Officer, Marine, & Best-Selling Author

    Elliot Ackerman is a former Marine Infantry Officer, MARSOC Raider, and CIA Paramilitary Officer who later became a best-selling author. The one constant throughout Elliot’s incredible life of service was the Rolex Explorer II on his wrist.

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    5 comments
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Intel

  • Bezels & Blades - Tools With A Purpose

    Bezels & Blades - Tools With A Purpose

    For our community, watches are tools, functional items we integrate into our daily lives. Meant to last a lifetime and be passed down to the next generation, their “value” isn’t...

    11 comments

    Bezels & Blades - Tools With A Purpose

    For our community, watches are tools, functional items we integrate into our daily lives. Meant to last a lifetime and be passed down to the next generation, their “value” isn’t monetary; it's derived from our shared experiences with these inanimate objects. The interest is the human element. There are a...

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    11 comments
  • W.O.E. Watch Travel Pouch and Challenge Coin - The History

    W.O.E. Watch Travel Pouch and Challenge Coin - ...

    The single watch case is durable, compact and functional, and honors our community with subtle accents, most notably flap catches constructed from recycled Battle Dress Uniforms (BDUs). It features subtle...

    7 comments

    W.O.E. Watch Travel Pouch and Challenge Coin - The History

    The single watch case is durable, compact and functional, and honors our community with subtle accents, most notably flap catches constructed from recycled Battle Dress Uniforms (BDUs). It features subtle nods to our community, honoring those who have gone before us and upholding our ethos.

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    7 comments
  • The W.O.E. CAT Strap - AVAILABLE NOW

    The W.O.E. CAT Strap - AVAILABLE NOW

    The CAT Strap is our refined evolution of the classic RAF-style nylon strap, redesigned with upgraded materials and thoughtful details for everyday wear. Like every custom tool we make, the...

    10 comments

    The W.O.E. CAT Strap - AVAILABLE NOW

    The CAT Strap is our refined evolution of the classic RAF-style nylon strap, redesigned with upgraded materials and thoughtful details for everyday wear. Like every custom tool we make, the CAT Strap comes with a history lesson, in this case referencing an often overlooked chapter in aviation and intelligence. 

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    10 comments
  • Putin’s War on Watches

    Putin’s War on Watches

    Recent press reporting claims that visitors meeting Russian President Vladimir Putin are now required to surrender their watches. According to the report, the restrictions now extend to all watches, including...

    9 comments

    Putin’s War on Watches

    Recent press reporting claims that visitors meeting Russian President Vladimir Putin are now required to surrender their watches. According to the report, the restrictions now extend to all watches, including smartwatches and traditional mechanical timepieces.

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    9 comments
  • W.O.E. YouTube: The Watches of Putin, Zelensky, & the War In Ukraine

    W.O.E. YouTube: The Watches of Putin, Zelensky,...

    In this video on the W.O.E. YouTube Channel, we analyze the watches worn by key figures on both sides, as well as the story of a connected timepiece being weaponized...

    W.O.E. YouTube: The Watches of Putin, Zelensky, & the War In Ukraine

    In this video on the W.O.E. YouTube Channel, we analyze the watches worn by key figures on both sides, as well as the story of a connected timepiece being weaponized with deadly effect. Because in war, a watch is never just a watch.   

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  • W.O.E. YouTube: Real Spy Gadget Watches of the CIA & KGB

    W.O.E. YouTube: Real Spy Gadget Watches of the ...

    In sharp contrast to the laser-firing Omega Seamasters or buzzsaw-bezel Rolex Submariners of cinematic spies, there is a surprising real history of watches containing concealed cameras, microphones, and other gadgets...

    W.O.E. YouTube: Real Spy Gadget Watches of the CIA & KGB

    In sharp contrast to the laser-firing Omega Seamasters or buzzsaw-bezel Rolex Submariners of cinematic spies, there is a surprising real history of watches containing concealed cameras, microphones, and other gadgets being fielded by intelligence services around the globe. 

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Culture

  • Creating the Marathon x W.O.E. Titanium SAR

    Creating the Marathon x W.O.E. Titanium SAR

    At W.O.E., we are passionate about watches. Not just the mechanical or aesthetic attributes, but what watches represent. When we set out to create our first watch collaboration, the criteria...

    22 comments

    Creating the Marathon x W.O.E. Titanium SAR

    At W.O.E., we are passionate about watches. Not just the mechanical or aesthetic attributes, but what watches represent. When we set out to create our first watch collaboration, the criteria were simple: we wanted to partner with a brand with strong ties to our community that still produces issued watches...

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    22 comments
  • New Tool Watches Worth Your Attention: Tudor, Gallet, Doxa, Sinn

    New Tool Watches Worth Your Attention: Tudor, G...

    At W.O.E., we are sometimes critical of traditional watch media, often the product of outlets that are, by design, dependent on connections to and marketing dollars from the brands to...

    17 comments

    New Tool Watches Worth Your Attention: Tudor, Gallet, Doxa, Sinn

    At W.O.E., we are sometimes critical of traditional watch media, often the product of outlets that are, by design, dependent on connections to and marketing dollars from the brands to exist. We don’t hate the player or the game, but we also understand that we have to take some of...

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    17 comments
  • Challenge Coins & Watches - CIA and Military Culture

    Challenge Coins & Watches - CIA and Military Cu...

    Challenge coins are at the heart of culture in the military, intelligence, and national security community, in the United States and among allied countries. Challenge coins are generally handed out...

    11 comments

    Challenge Coins & Watches - CIA and Military Culture

    Challenge coins are at the heart of culture in the military, intelligence, and national security community, in the United States and among allied countries. Challenge coins are generally handed out to unit members and close associates to commemorate an assignment, operation, or mutual respect. 

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    11 comments
  • Watch Industry SITREP - August 2026

    Watch Industry SITREP - August 2026

    At W.O.E., we stay on our grind, and August’s impending terminus signals that it is once again time for the monthly download of espionage and watch-related current events, new releases,...

    3 comments

    Watch Industry SITREP - August 2026

    At W.O.E., we stay on our grind, and August’s impending terminus signals that it is once again time for the monthly download of espionage and watch-related current events, new releases, luxury watch crime, and anything else we deem worthy of your attention, all compiled into what we call the SITREP,...

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    3 comments
  • Rolex, A Love-Hate Relationship — Part II

    Rolex, A Love-Hate Relationship — Part II

    Selling My “Bruce Wayne” Rolex GMT Was the Best (Watch-Buying) Decision I Have Made

    46 comments

    Rolex, A Love-Hate Relationship — Part II

    Selling My “Bruce Wayne” Rolex GMT Was the Best (Watch-Buying) Decision I Have Made

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    46 comments
  • Military & Intelligence Watch Spotting - Part II

    Military & Intelligence Watch Spotting - Part II

    In this Dispatch, we present some of the best W.O.E. images that have crossed our desks. Some are modern, pulled directly from the national archives of various countries; some are...

    11 comments

    Military & Intelligence Watch Spotting - Part II

    In this Dispatch, we present some of the best W.O.E. images that have crossed our desks. Some are modern, pulled directly from the national archives of various countries; some are historical, and many come directly from the end users themselves, which is always our favorite way to get them. Remember,...

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    11 comments
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Video

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